TEXAS CULTURAL TRUST
Art Can do anything.
Art can do anything. Literally. Art can inspire more students to go to college, create hundreds of thousands of jobs, and fuel the economy. The challenge lies in communicating that to the state legislators, local officials and foundations in Texas. Only their support can keep art’s impact alive.
The Challenge
With a limited budget, create a powerful campaign that both inspires the general public and the legislatures funding the program.
The Answer
A simple concept, executed flawlessly. Three powerful spots accompanied by three stunning campaign visuals.
The Results
Funding was secured and the campaign was very well received across the state.
AdFed Mosaic Award for Diversity
